Hotel group SilverNeedle Hospitality has appointed leading Australian design firm Geyer to its $35m Chifley Brisbane refurbishment project. The project will see the historic hotel transformed into the world’s first NEXT Hotel, Silverneedle's new flagship brand.
SilverNeedle's executive vice president, property, Allen Matis said Geyer was selected from a shortlist that included several foreign and local architects with strong hospitality, retail and food and beverage credentials.
He said Geyer was chosen based on its proven ability to "innovate, in depth understanding of hospitality projects and strong local and regional experience".
“NEXT Brisbane will be the world’s first NEXT hotel and it was crucial the chosen design team be able to demonstrate a thorough understanding of the NEXT brand and bring a distinct local feel to the project," he said.
"We selected Geyer for their strong track record, with several of their completed projects in the region together with their understanding of the NEXT brand.
"The whole team at SilverNeedle Hospitality and Geyer are very excited to be bringing the NEXT Hotel TM Brisbane project to life.
Geyer will undertake full architectural and design services for the NEXT Brisbane project including renovation of the existing rooms, lobby and retail platform for the project which is scheduled to be completed ahead of the G20 leader’s summit in Brisbane in 2014.
SilverNeedle Hospitality currently operates 67 properties in the Asia Pacific region under the Grand Chifley, Chifley, Australis, Country Comfort, and Sundowner brands along with a growing portfolio of independent boutique hotels in South East Asia.
Read the article on hotelmanagement.com.au